Want to brand your “fans” page on Facebook but couldn’t because your page had less then 1000 fans?
That’s about to change!
On June 28 Facebook will be removing the 1000 fans requirement, and you will be able to secure your branded page names at that time, if they have not already been taken.
This limitation is temporary. All Pages created after May 31, 2009 or that had less than 1,000 fans on that day will be eligible to claim usernames on Sunday, June 28, 2009.”
Read more about the specifics here:
http://blog.facebook.com/blog.php?post=90316352130
Listen as the owner of 1AutomationWiz.com I see too many people overlook easy opportunities to grow their brand / business all the time.
Most often it is a case of just not seeing the little opportunities that they’re presented with all the time, OR it’s because they don’t think the rewards they would receive for a little time and effort is worth the trade. WRONG!
Why? Well long gone are the days where you could throw a bunch of money at something and become a household name. Big companies are waking up to this fact and the smart ones are embracing social media as the next big wave in product brand recognition.
Zappos.com is the poster child for this movement. No other company has committed to this sort of marketing like they have. In fact, they’ve built their brand on great service, and WOW (Word of mouth).
How does that happen? What did they do that you’re not? They are taking the time to see and capitalize on this little opportunities for growth I talked about earlier.
Here’s a perfect example of how they leverage their order “thank you pages” to build their brand and “become” part of the community of people that buy their stuff.
Lot’s of people are scratching their heads trying to figure out how to “monetize” social networking outlets like Twitter, and Facebook; but the fact is that you can’t. Not directly anyway.
However you can turn your customers into raving fans by becoming part of their community.
And Zappos does that in spades!
Click on the image of the Zappos order confirmation page on the right. They ask you 9 times to become a Twitter follower, become a Facebook friend, tell a friend or to visit their blog. 9 Times!
Lots of business would say this is overkill – but Zappos “gets it’ and their results speak for themselves.
Result: (as of 6/10/09) - 724,390 Twitter followers, 16,711 Facebook fans, and a ridiculous amount of daily referrals.
So can you model your order thank you pages to do something similar? Of course!
Take five minutes and do this today, and its on auto-pilot. But best of all its free to do and you’ll reap the rewards for ever
What are you waiting for?
Microsoft’s Bing overtook Yahoo! as the number two search engine in the United States and worldwide on Thursday (4th June) according to our StatCounter Global Stats data. Bing grabbed market share from Google.
Search stats company StatsCounter.com has been monitoring the new Bing search engine vs other search engines like Yahoo! and Google. It’s too soon to tell yet, but while Bing will never overtake Google in search volume, they “just might” grab the 2nd spot and slam Yahoo!. At least that’s the plan according to Steve Ballmer of Microsoft.
See the stats for yourself here.
What do you think will happen?
Have you already heard about the shift in the big three search engines?
If not, here’s today’s buzz on the Web you simply must know: the two search monsters Google and Yahoo! now got new competition: Bing.com.
Just a few days ago Microsoft replaced its MSN and Live search engines with a new one called Bing. All searches from MSN and Live are now directed to Bing- like it or not. However, it not the same dog wearing new clothes. Bing’s results are not exactly the same as in the old Microsoft’s SEs. (Just in case, this is the link to Microsoft’s official press release about Bing.com.)
So what does this change mean for you in particular?
Simple: if you earlier targeted MSN (and probably Live Search), you now need to optimize your sites for Bing. And even if you ignored MSN before (and many people doing SEO do), it is time to play catch up as early indications are that Bing could give google a run for it’s money.
It will never replace Google, but with Microsoft’s dominance on the desktop, Bing is going to get a LOT of eyeballs. And IF it can deliver on it’s promise of “Smarter search”, then they could grab a bigger chunk of the search market.
So, MS launched a new search engine. I guess MSN Search wasn’t good enough, neither was Live Search, so this is their third try. Maybe it is just my, but why not FIX the one you built in the first place instead of creating new ones every few years.
But at this point, I’m not advising spending any time on optimizing your site for this engine yet. Even with great rankings, I’m not seeing strong referrals yet.
Jerry West of WebMarketingNow.com had shared this insight:
Don, here’s an example from one of my sites. This is from the traffic this week:
Google: 8,622
Yahoo!: 815
MSN: 380
Live: 170
AOL: 86
Bing: 49
A search engine that can’t beat out AOL really isn’t a search engine worth optimizing for. If I wasn’t disallowing Ask from indexing my site, Ask probably would have beat Bing out. Right now, I don’t see any real consumers use this search engine yet.
Free Traffic-Getting SEO Plugin…
It’s the latest free SEO software from SEO master and super affiliate Jeff Johnson and it lets you grab more free traffic from the search engines.
All you have to do it plug it into your blog and his software does all the rest.
As a personal coaching client of Jeff’s I’ve been using this software for about 5 months and it rocks.
This thing is so slick! Free Traffic Getting Software
Oh, and don’t worry - If you already have a WP blog you can simply plug it in and let it work its Traffic-Getting magic.
If you don’t have a blog… Jeff shows you how to install a free one in as little as 2 minutes using a secret “push a button” technology that even the newest of newbies could use.
The great thing about Jeff’s brand-new Free Traffic Getting SEO Plugin is that it is that it couldn’t be easier to use and it’s really 100% free with no strings attached and installs in just a few minutes.
Check it out here: Free Traffic Getting Software
I know this works. We use it on all of our various blogs.
Enjoy!
